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Using calendars for marketing is not just about printing pretty pictures for distribution. Most of the designs that a calendar printer gets today are actually more primed for specific kinds of marketing and sales. If you want to also use your own particular calendars for marketing, you might be interested to know about the best marketing moves that you can do with them today. Here is the list of the best and most common that you can try out.
1. The artistic escape theme – Because of the gloomy economy and sense of uncertainty in the air, one of the most common and effective marketing moves when it comes to using calendars are escapist themes. Artistic and escapist themes help people forget about their problems for a moment and imagine something great happening. By tagging along your marketing message with these themes for your calendars, you can effectively sell or distribute those calendar prints for marketing.
2. The sexy theme – There is no denying this. Sex sells everything really, and using sexy themes in calendar marketing works well, whatever kind of mood the market is in. That is why you can try using more sexy themes for your calendars if you want them to sell a lot more or if you want to market a product or service effectively. Just make it tasteful of course, do not create smut. The more creative and attractive this kind of theme is, believe me, the more marketing you will be able to do.
3. The educational theme – Today, people like getting real value from their prints. That is why for calendars, it is a good idea to also use very educational or tutorial type themes and features in marketing calendars. For each month, you can feature some special process or concept that people will find interesting.
You can even post tips and tricks that people will find useful for their jobs or even their everyday lives. With actual educational value people will no doubt buy or acquire these kinds of marketing calendars and actually read and reference to it lots of times.
4. The functional theme – Your calendars can also have a more functional theme. This is a great marketing move with calendars as people will find some extra value if the calendar itself has very functional features.
For example, you can have calendars with special note areas or reminder areas that people can use to organize their businesses or their lives in general. You can also print functional information there, telling people exactly what they need to do at certain agreed upon dates. The more useful the calendar is, the more people will keep them and read your marketing message as well.
5. The savings or cheap offers theme – Finally, you can also go for direct full scale marketing by using a very commercialized savings or cheap offers theme. This is the act basically of just printing out coupons and savings offers for each month on the calendar.
This can basically give you a whole year marketing plan with your calendars, giving people the timed coupons and savings offers that are available for each month. For gloomy markets, this marketing strategy can really prime your calendars for responses, that is why it is well worth trying this theme out.
So if you want to succeed with calendar marketing, you might want to test out and see if the themes and tricks above can help you splash on that effective marketing content that will help you succeed in your campaigns. Good Luck!
Gary Maxwell is an artist focused on catalog printing. Born and raised in Colorado, He is currently a freelance for online designing promoting calendar printer.
1. The artistic escape theme – Because of the gloomy economy and sense of uncertainty in the air, one of the most common and effective marketing moves when it comes to using calendars are escapist themes. Artistic and escapist themes help people forget about their problems for a moment and imagine something great happening. By tagging along your marketing message with these themes for your calendars, you can effectively sell or distribute those calendar prints for marketing.
2. The sexy theme – There is no denying this. Sex sells everything really, and using sexy themes in calendar marketing works well, whatever kind of mood the market is in. That is why you can try using more sexy themes for your calendars if you want them to sell a lot more or if you want to market a product or service effectively. Just make it tasteful of course, do not create smut. The more creative and attractive this kind of theme is, believe me, the more marketing you will be able to do.
3. The educational theme – Today, people like getting real value from their prints. That is why for calendars, it is a good idea to also use very educational or tutorial type themes and features in marketing calendars. For each month, you can feature some special process or concept that people will find interesting.
You can even post tips and tricks that people will find useful for their jobs or even their everyday lives. With actual educational value people will no doubt buy or acquire these kinds of marketing calendars and actually read and reference to it lots of times.
4. The functional theme – Your calendars can also have a more functional theme. This is a great marketing move with calendars as people will find some extra value if the calendar itself has very functional features.
For example, you can have calendars with special note areas or reminder areas that people can use to organize their businesses or their lives in general. You can also print functional information there, telling people exactly what they need to do at certain agreed upon dates. The more useful the calendar is, the more people will keep them and read your marketing message as well.
5. The savings or cheap offers theme – Finally, you can also go for direct full scale marketing by using a very commercialized savings or cheap offers theme. This is the act basically of just printing out coupons and savings offers for each month on the calendar.
This can basically give you a whole year marketing plan with your calendars, giving people the timed coupons and savings offers that are available for each month. For gloomy markets, this marketing strategy can really prime your calendars for responses, that is why it is well worth trying this theme out.
So if you want to succeed with calendar marketing, you might want to test out and see if the themes and tricks above can help you splash on that effective marketing content that will help you succeed in your campaigns. Good Luck!
Gary Maxwell is an artist focused on catalog printing. Born and raised in Colorado, He is currently a freelance for online designing promoting calendar printer.