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Entertainment  »  Celebrities
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Bollywood Actresses And Models In Walking The Ramp

By: T. Durgaprasadbabu
Date Added : July 18, 2011 Views : 35
Rate Author : Current : 2.89 /5
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Hot actors and models walk the ramp during fashion shows for various reasons.
For a brand promotion or fashion connection.
To create awareness about certain issues affecting societies. The actors and hot models walking the ramp participate willingly to achieve the objectives set. For example, Tamil fashion show where hot stars walked the ramp was organised to generate mass social awareness about the evil practice of female foeticide and thus help the society to ponder over eradicating such a gruesome deed. Actor Zeenat Amaan who also walked the ramp said, “I really believe in the cause. I have been my mother`s daughter. We were really close and I was never brought up to feel that I was anything less than a boy. All opportunities were given to me and I may have two sons but I miss having a daughter and I really do believe in the cause and that`s why I am here.” On the other hand, Amrita Rao said “We were walking, not for fashion, but for a cause and for such a contemporary cause. I say this is a contemporary cause because this problem has been going on for ages and it is a major threat to all of us but in terms of combating it, in terms of fighting it, we have yet to do a lot,\".
Hot models reactions to hot actresses walking the ramp.
1)They say that it doesn\'t affect them in terms of work or exposure because a good model will always get noticed irrespective of the Bollywood glamour that is part of the show.
2)Well, they do take the limelight but only in the capacity of being an actress, not because they are at par with a professional model.
3)For Mumbai-based model Shonal Rawat states that Bollywood actresses walking the ramp is all about the publicity which a designer wants from the media.
4)They have a grievance as the Bollywood actresses go home with a bigger package depending on the market value of the hottest actor than the models who are expected to ask for the show fees and accommodation.
5) They are not a threat per se because they do one show every now and then, which is little compared to models. Also, different actors are used for different shows, but model line-ups are generally the same.
6)However, Shayan Munshi, a Mumbai-based model, sees it differently. The trend, which started six or seven years ago, has forced models to take a back seat. Munshi said. \"This trend began six-seven years back. Earlier even ad campaigns were done by models, but now Bollywood faces and sports stars have forced the models to step back. It does not end here. Some brands consider foreign faces best suited for their photo shoots because they think it can help them promote the brand reputation internationally,\". While some designers make their hot stars walk the ramp, there are many like Sabyasachi Mukherjee, who makes their Bollywood friends sit in the front row and cheer for them.
In summary
More attention is given to movie actresses than models. The audience is packed more with \'quantity people\' rather than quality people. So, whether you are a young designer starting out or an old one fading fast, the only way to bring in the crowds and get the attention is through a movie star, as illustrated by an upcoming actress Dipannita.



Durgaprasadbabu T is the author of this article on Hiroin Photo. Find more information about Tamil Actress here.

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